Pellet Grill Founder Joins Louisiana Grills
Friday, September 21, 2018
Louisiana Grills (Dansons, USA) is proud to announce the original founder of the pellet grill, Joe Traeger, has joined the Thiessen family at Dansons to elevate the Louisiana Grills brand and product portfolio. In this partnership, Traeger will be developing new pellet grilling products alongside Louisiana Grills founder and pellet grill innovator, Dan Thiessen.
Raised by an inventor father, Joe proceeded down his own path of innovation, developing the first pellet grill to market. Traeger, a longtime grilling enthusiast, was inspired to create a new grilling experience after a friend shared a bucket of wood pellets. This bucket of wood pellets inspired Joe’s original innovation, and the first pellet grill was born in 1983 in the signature Traeger barn, which still sits as a landmark in Mount Angel, Oregon.
“I love creating products that bring people together and that’s what grilling does; it brings people together and allows them to create lasting memories.” – Joe Traeger, Product Development, Dansons
Joining Louisiana Grills provides a unique opportunity for Joe Traeger to keep his passion and drive for pellet grills alive. Joe’s son and longtime pellet industry veteran, Brian Traeger, will also be joining the organization as Divisional Sales manager. The families look forward to bringing next level grilling products to market.
“By adding Joe Traeger to the Dansons organization, we see opportunity to reignite the industry with new innovations and exciting products. As the industry founder, we feel Joe can bring unmatched expertise to our growing organization and we're thrilled about the endless possibilities. No doubt this partnership was God putting us on a similar path; He prepared our hearts so we could work together – and enjoy it!” – Dan Thiessen, CEO, Dansons
Known for their high-quality grills, built sturdily to last a lifetime, Louisiana Grills promote best-in-class grilling, smoking, searing, baking, and charbroiling meals to perfection, every time – in the comfort of one’s own backyard. Louisiana Grills is raising the stakes with its line of sleek, affordable, pragmatic pellet grills, and the new partnership marks a defining moment in the industry.
About Louisiana Grills:
Louisiana Grills is a subsidiary of Dansons, Inc. which was founded in 1999 by Dan Thiessen and his two sons, Jeff and Jordan. Louisiana Grills is known for their durability and craftsmanship. From portable grills, to built-ins, to impressive standalone grills – Louisiana Grills takes pride in creating whatever the customers (and employees) dream up.
Last year, Dansons was awarded EY Entrepreneur of the Year (2017). Joe and Brian Traeger, as well as Dansons, are not affiliated with Traeger Grills, LLC.